Founded in 2025 by LOHO KUR, the neo-fashion house operates between London and Paris.

We are a small team of artists, software engineers, photographers and researchers. Everyone touches everything.

Our design house's discipline focuses on integrating new technologies into traditional methods — merging computational design, machine learning, and digital fabrication with hand-crafted garment construction.

Each collection is developed through a process that respects the precision of legacy tailoring while embracing the tools that define the present moment.

We create software too. Homemade. Organic. No data harvesting, no extraction — just useful tools from the same hands that sew the garments.